HizeCool

Advertisers Face Hurdles on Social Networking Sites

The moment I saw this headlines, it just reminds me of the local blog advertising industry – namely Nuffnang and Advertlets. The point is whether they are doing well or the advertisers in Malaysia plainly believes in the online ads that able to penetrate the niche market?

And when they try to take advantage of new “social advertising,” extending their commercial message to a member’s friends, their ads will be noticed, all right, but not necessarily favorably. Members are understandably reluctant to become shills. IDC, the technology research firm, published a study last month that reported that just 3 percent of Internet users in the United States would willingly let publishers use their friends for advertising. The report described social advertising as “stillborn.”

All Web sites that rely on ads struggle to a greater or lesser extent to convert traffic, even high traffic, into meaningful revenue. Ads that run on Google and other search engines are a profitable exception because their visitors are often in a buying mood. Other kinds of sites, however, can’t deliver similar visitors to advertisers. Google’s own YouTube, which relies heavily, like Facebook, on user-generated content, remains a costly experiment in the high-traffic, low-revenue ad business.

Financial data would show the current state of Facebook’s advertising, but none are available. Facebook is privately held and a spokesman told me that it does not disclose revenue or any information about its ad sales.

I have encounter this before. Putting up a similar sites like Youtube or anything that relies heavily on the ad business seems to be unjust recently. Especially when the cost to maintain the high traffic in return of the low revenue.

When it comes to ads placement, it does not matter whether where we position it anymore. Most blog readers and bloggers are immune to the ads. It is like we got used to the potholes in City of Kuala Lumpur and we become very good at avoiding it. Just plainly ignore it and continue with the blog hopping.

It has been more than a year since both Advertlets and Nuffnang inception earlier 2007. Their business seems to grow as the take up rate of bloggers and those alike increases. However, I am really wondering if the advertisers are really getting a nick out of their marketing on the online ads.

IMHO, I believe it takes more than just ads at the sidebar or the header to create the impact. Rather, web-advertorial or some event inviting the bloggers are among the ways to leverage on the blogosphere influence in Malaysia. Just look at the events they went and when they ping the blog aggregrator sites like PetalingStreet for example, it just generating the buzz.

After a week or two, the buzz dies off replacing with new one from different advertisers. What left is the links and only those links will remain…

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I got invited to the Maybank2U v2.0 Preview on Monday held in Delicious, Marc Residence. It was a privilege to be invited to be part of this event and be amongst the selected to try out the latest m2u.

Last time I blogged about RM10 charges for the usage of Maybank2u but it turns out that’s not true as it only applies to Internet Business Banking. There’s nothing have to do with the consumer side, like you and I.

Anyway, coming back to the Sneak Peek of M2U 2.0 which is very interesting to begin with. Getting the information from Ahmad Shareza, the Head of Virtual Banking at Maybank told that there’s 3000 static pages. It’s freaking hell a lot and to make it worse, they took shotgun approach and dump everything up there.

Since M2U considered to be the pioneer in the Internet Banking (IB) space in this country, they have done a great job doing benchmark, comparison, study and etc to work on the 2.0. These people took a great deal of length to work on the User Interface. If it’s not user friendly, how good and how fast also no point. Just compare to Google. Simple and user-friendly. With the interface that feels like Wordpress, it seems to be silky smooth rather than the old one.

With 2.0, the display of the content is much more easier for browsing. Seriously speaking the new site is build with accessibility, functionality in mind. Here’s how it looks like…

Dashboard

Payment

TAC

Auto Logout Reminder

On the side track, managed to catch up with some bloggers. They did some update on the event too

Websitesolution
ShoppingNSales
DavidLian\
or just Google it :p

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In conjunction with the Government intention to engage bloggers to counter the endless remarks and so on, do find that you can filed your application and resume to goament.blogger@goament.gov, with the subject: bloggers gaoment.

Read the rest of this entry »

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Madness May is something to be watch upon. RPK been detained. Not much to read on Malaysia Today by now except some update on the poor soul behind bars. Note that he was wearing yellow T-shirt.

Interesting subject I foresee. Followed by the rest of the blogosphere community worldwide.

Note: OSA is as fearful as ISA.

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Lately it has become a wave that the usage of blog and blogspot as a mean of virtual store/shop. In fact, most of my friends started with their online web business by setting up stores like Purple Hangers. What so unique and interesting about this Purple Hangers is that they don’t have many of its kind. It is hand-made like most of my friends, you can have only one of it in this world. And you can’t find it anywhere else. It’s like off the shelf with only one (1) satu…(following Fireangel’s style Oneoneoneonosatusatusatuyityiyiyiy111111) so you won’t clash with anyone wearing the same thing with you just in case for some special function.

At Purple Hangers, they sells various items ranging from accessories, blouse, dresses, skirts, tees, tops and tubes. Suitable and chic, which is suitable for today’s women. The designer do have exquisite taste in terms of fashion which I like about.

There are various ways to get in touch in case you wanted to make an order. Do call the mobile number at +60173405065 to check for stock availability. Please do not spam call or even think wanted to run your lame pick up lines. It won’t work there or I can see flying dagger aiming at your d*ck. Or to be on the safe side do email it to purplehangers@gmail.com

Here are some of the terms and conditions ones have to be aware about

? First come first serve basis.
? Price published is excluding postage.

For orders of 1-2 items, a flat postage rate of RM6.00 for West Malaysia and RM9.00 for East Malaysia is applicable. Additional charges will apply for postages of more than 2 items. However for orders more than 7 items, the postage is entirely free (only applicable within Malaysia).
? All products sold are not exchangeable or refundable.

Related:
Review: Cassette
Cassettee

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When I was younger, I could remember anything, whether it had happened or not; but my faculties are decaying now and soon I shall be so I cannot remember any but the things that never happened. It is sad to go to pieces like this but we all have to do it.

Mark Twain

Since today is dSaintx’s birthday, I would like to dedicate this quote to him. Indeed, his birthday let’s just wish that he can get much laid as possible. Hehe.. He can choose whatever type he can had for today’s special.

Being in his age of 30, reminds me of Kenny Ng last year. RM30 and no more change. This is the time they starts to ponder about their life. Can get sick and maybe depression. Not for this farker. He owned me on Scrabble in Facebook so I doubted he will be getting any of it soon. Urgh~

On the other hand, we are currently celebrating that the company has successfully blocked the MSN from our exploits. One of the reason stated why the boss requested that MSN to be block is because he is jealous? Jealous because all of us are busy chatting in the MSN? Like I told my colleague, that if he can’t beat us join us. He should get on MSN and add us. Maybe he felt belittled because we ignored him and never invited him to be part of our MSN circle?

It could be it, you know. Anyway, back to work.

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Ah Beng Rocker – Kenny Ng

- taken from rojaks with his approval, even if he dun allowed -

Last year, he performed during his birthday. So today I gonna bring it back altogether for the pleasure and pressure for all.

Since that the good ol’ brother is in Dubai due to his dedication and diligently working his ass off there, all I can do over here is nonetheless, with the bottom of my heart wishes him a

HAPPY BIRTHDAY, KENNY!!!

Now it is time for you to blow the candle. :p

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Last night, I invited CK Yeo for a dinner in Cheras. Politely he rejected me. Fine.

Then he acted cute by sending April Fool sms stated that he is getting married and all sort of lame trick. Nonetheless, he did send another sms asking me and Linpeh to check his blog. He say he already updated it. Hence, below was my conversation with Linpeh.

Me: Wei, CK asked us to check his blog.

Linpeh: Yeah. I know. That sorhai really sms me to check also.

Me: then are u going to check? He haven’t update it for quite some time already.

Linpeh: that’s why he have to sms us to read his blog since he only post it once a year. Hahaha

Me: >.< Linpeh: eh, how come nothing 1?

Me: hahaha... u kena April Fool by him?

CK through sms..."pls refresh. i really got update 1"

Linpeh: That fella have to sms to remind us to read his blog since he only update it once a year, and if no remind us we also don't recall he got blog one.

Me: Wakakakakakaka. So, Is Khir Toyo better than him?

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enough. i had enough. everyone was enjoying the pajama party. i have a wedding dinner to attend to. borrow an ear to the performance from Ah Lian Spokeswoman from “red road Air Panas” – known as “dai kam che” (the broom spokeswoman whom talk). Pretty annoying to say the least. She did some of her specialties, oldies to the latest pop song with her head fling here and there like on ecstacy. Here’s a link I got from a friend of mine explaining the Chinese Wedding Customs.

The invitation card stated the event starts at 7pm sharp. I leave the house at 7pm sharp. The other friend of ours left his house at 7.30 sharp. The event officially started at 8.30pm. Typical chinese wedding…

First service of the Mitsubishi Lancer is free. Does not include the parts. So it will cost you RM300 for the first 1000km mileage. Another colleague just got his Lancer after waited for more than half year. On his way to pack a dinner at nearby Mamak, his car rim cover with Mitsubishi logo got stolen. The last he check with the salesperson he will need to pay RM25 for each cap replacement amounted to RM100.

The Stolen Mitsubishi Logo Cap

since the Nuffnang party was fun, can I ask Boss Stewie to do it again next month?

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He suffered from heart attack and died. Now, the question is what is the reason behind his death?

1. Was it the defeat from the PRU12/General Election Malaysia 2008 ?

2. Was it because the rumors about the Selangor state fall into the hands of Alternatives Front (Barisan Alternative) also known as the Opposition?

3. Was it because I requested for Khalid mobile number so I can sms him to request that the first new Selangor government project is to tear down is so-called istana?

4. Or was it because he wanted to leave a legacy?

5. Lastly, the Chinese had this saying “Yat Sei Liu Zi” – One good death ended everything.

Well, since he already passed away may he rest in peace….

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